Fáilte Ireland has launched new 5-year tourism development plan for Co. Sligo
The plan will build on Sligo’s reputation as an outdoor adventure destination, highlighting the unique aspects of Sligo’s culture that can be experienced by the visitor.
The Sligo Destination and Experience Development Plan aims to create a sustainable tourism destination by progressing a range of key initiatives that will disperse tourists across the wider destination and strengthen the value of tourism to the local community by providing sustainable employment opportunities.
Key stakeholders in the area were consulted and contributed to the plan including Sligo County Council, the Destination Sligo Forum, tourism businesses and community groups. A representative working group drawn from across the tourism sector in County Sligo was a key partner in the development of the plan.
The five-year plan provides a shared vision and clear direction towards improved development, strengthening the promotion of the area’s unique features by growing the destination’s market share through the delivery of priority projects and experiences that seek to maximise the key strengths of the area. It builds on the ambition of the Wild Atlantic Way Regional Tourism Development Strategy and will be key to growing the value of tourism in the northern half of the region.
The plan builds on a number of existing destination development projects that will bring local experiences to life including the National Surf Centre Strandhill, a National Mountain Bike Centre in Coolaney, new state-of-the-art facilities for outdoor water-based activities at Enniscrone and Rosses Point.
